Apple on Wednesday announced that customers can get 10 percent off the purchase of an Apple accessory if they bring in an old Apple device for recycling. The program, which is available now, is part of the company’s efforts to promote Earth Day on April 22 and lasts until May 16.
Each customer can bring in up to five eligible devices to be recycled and for each they will receive 10% off the price of a new device.
The offer is available through participating Apple Stores worldwide and applies only to eligible Apple products. Apple provides full details of the Ts&Cs on it’s current offers page.
This is separate to Apple’s existing Trade-In program by which, if the device is deemed by Apple to have a trade-in value, a store credit will be issued towards the purchase of a new product. Apple’s trade-in scheme applies to devices including iPhones, Apple Watch, iPad and Mac, and the company will even accept the trade in of Android devices.
For example, an iPhone 15 Pro Mac is worth up to $630 in trade in value when buying a new product from Apple. Find out what you can get if you trade in an Apple device on Apple Trade In website. Trade-in values depend on the condition and age of a device. For more information about that read: How Apple trade in works and saves you money.
This 10% discount on eligible Apple accessories is for products that don’t usually qualify for trade in.
How to save 10% with Apple’s Earth Day Promotion
To take advantage of the 10% saving on a new “Eligible Accessory” bring any of the following “Eligible Devices” to an Apple Store to recycle (this can only be done in person, not online):
Eligible Devices
- AirPods
- AirPort
- AirTag
- Apple TV
- Computers
- Displays
- Hard Drives & Storage
- Headphones & Speakers
- HomePod
- Mice & Keyboards
- Networking
- Printers & Scanners
- Smartphones
- Tablets
- Watches
- iPod
Customers can then get 10% off the price of the following eligible accessories:
Eligible Accessories
- Apple Branded Adapters
- Apple Branded AirPods 4
- Apple Branded AirPods 4 with Active Noise Cancellation
- Apple Branded AirTag (1-pack)
- Apple Branded AirTag (4-pack)
- Apple Branded Apple Pencil
- Apple Branded Apple TV 4K
- Apple Branded Apple Watch bands
- Apple Branded Cables
- Apple Branded Chargers
- Apple Branded HomePod mini
- Apple Branded iPad cases
- Apple Branded iPhone cases
- Apple Branded Magic Keyboard (excluding Magic Keyboard for iPad)
- Apple Branded Magic Mouse
- Apple Branded Magic Trackpad
Customers need to take advantage of the discount immediately, the promotional discount can’t be used at a later date.
It is possible for a customer to recycle up to five Eligible Devices during the Promotion Period. It’s not clear if this means a customer can then get 50% off one device or 10% off five devices, we are awaiting clarification.
The trade-in announcement was part of Apple’s report on its environmental efforts. The company states that it has surpassed a 60 percent reduction in its global greenhouse gas emissions, which moves the company closer to its 75 percent goal by the year 2030. Apple’s global supply chain has 17.8 gigawatts of renewable electricity online, which meant that the chain avoided 21.8 million metric tons of greenhouse gas emissions in 2024.
Also part of the Earth Day celebration will be an Earth Day limited-edition Apple Watch award by completing any workout of 30 minutes or more, and new Earth Day Time to Walk and Time to Run episodes will be available. Apple TV+ will have shows featuring Earth Day, and the iPhone Tips app will have “planet-friendly actions.”
